10 Habits to Conserve Colour

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10 Habits to Conserve Colour

In between salon visits? Kate Reid, Color.Me by Kevin.Murphy Director of Education, shares 10 daily habits to educate clients on how to save their hair colour.

1. Wash without Sulphates:  Sulphates expedite the fading process, leaving dull, lackluster colour. Swap out your shampoo for a gentle, colour-safe formula.

2. Put Colour on Lockdown: Mildly acidic products seal the hair cuticle, locking in colour for a smoother, shinier hair and lasting colour.

3. Prep Hair Prior to Swimming: Salt water and chlorine are big culprits of colour fading. To keep colour fresh and to avoid mineral buildup, apply a deep conditioning masque before swimming.

4. Undo Damage: Dry, damaged hair is more porous and more vulnerable to colour loss. To boost hair's health and maximize colour longevity, treat brittle, damaged, over-processed hair with a weekly at-home hair treatment, or offer them an in-salon option.

5. Shine On: Smooth, shiny hair is the perfect canvas for showing off colour. Maximize hair's light-reflecting abilities with a shine-enhancing product.

6. Boost the Blonde: Adding a toner is great for salon visits but maintaining the clean blonde at home is as simple as incorporating a violet-based wash and rinse to brighten and tone, keeping warmth and brassiness at bay for a shiny and natural-looking (i.e. not yellow) result.

7. Lather Up Less: Skipping the daily shampoo is one of the best ways to conserve colour. To keep second (or third) day hair feeling fresh mist roots with a dry shampoo.

8. Get Savvy with Styling: Hot tools like flat irons or curling wands pull moisture and colour from hair. Protect tresses and colour fading by applying a heat protection spray prior to styling and choose the adequate heat setting.

9. Be Sun Smart: One of the best ways to maintain those just-got-home-from-vacation sun-kissed highlights is to avoid the sun. Wear a hat if under the sun's UV rays as they leave hair looking warmer, brassier and bleached.

10. Keep Close to the Natural Shade: For maximum colour impact for the minimum amount of maintenance, stay within one to two depths of the natural colour. This provides a more forgiving fade and the least noticeable new growth.


Hair: Zoe Williams @ Ken Picton
Colour: Paul Dennison @ Ken Picton
Makeup: Lara Champion
Photo: Dee Bryan  

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